Hi, I’m Hanson. I strategize memorable user experiences that make a brand stand out from the rest. Enhancing and optimizing the experience until business goals are met.

When i was a kid, I built this:

Why? The previous dish rack took up valuable counter space in our tiny kitchen. Solution? I built a rack inside the dish cabinet, allowing dishes to be put back without drying, freeing counter space & saving time for us all.
‍
Growing up, i'd endlessly obsess over the most functional layout for all 6 of our needs, in ways no one thought of. Little did I know, I was already a UX designer.

Since then, I’ve been on the pursuit to create impactful experiences that functionally serve all user goals.
‍
In 2022, I was invited to be the first UX designer for Green Eastern. This role has upgraded my ability to empathize to a whole new level, creating user experiences from a marketing perspective.
‍
Before this, I worked with the US Department of Transportation to redesign their clunky gov database and manage urban road networks across the US.

Along the way, I’ve built full-stack dynamic apps using React JS, Node, Tailwind, & much much more. This makes handing over designs to developers a breeze.
‍
My portfolio is a testament to a style that integrates functionality with beauty. With a background in marketing, my designs are made to meet business goals, from large corporations to small businesses with various team sizes.

See my resumé or reach out to me.